Southern Industry Forum Launches
19 February 2026
MEDIA RELEASE
Southern Industry Forum launch signals a new era of industry collaboration in Southern Sydney
Southern Sydney’s business, government and education leaders gathered at Kirrawee Library+ on 18 February 2026 for the official launch of the Southern Industry Forum (SIF), marking the next chapter in the evolution of the former ShireBiz network.
The event brought together local business owners, representatives from federal, state and local government, education leaders and industry stakeholders, united by a shared commitment to strengthening Southern Sydney’s voice and economic future.
The Forum’s relaunch reflects a deliberate shift from networking to structured industry leadership, focused on coordination, collaboration and practical outcomes.
Chair of the SIF, Samantha Britton, said the launch represents a renewed commitment to ensuring that industry in Southern Sydney is not only connected but also clearly heard, stating, “This is more than a name change; it represents a deliberate shift toward becoming a stronger, more focused industry voice for our region.”
Sutherland Shire Mayor, Jack Boyd, opened the event. A moderated panel discussion, led by Southern Industry Forum Deputy Chair, Darian Brooker, featured senior sector leaders:
Madeline Tynan, Marketing Director, Tynan Motor Group
Dino Mezzatesta, Group CEO, Cronulla Sharks
Mike Schlesinger, General Manager, Marina Bayside
The discussion explored major regulatory shifts, workforce challenges, infrastructure constraints, precinct planning and the importance of cross sector collaboration in driving sustainable economic growth.
Speakers addressed the impact of national emissions regulation on the automotive sector, the increasing complexity of managing hospitality and sporting precincts in growing regions, and the urgent need to strengthen trade based skills pipelines across industries.
A consistent theme throughout the evening was the importance of unified advocacy.
Deputy Chair Darian Brooker confirmed the Forum will now progress to a series of targeted roundtable discussions across education, hospitality and health, with additional sectors to follow.
The Southern Industry Forum aims to provide a structured platform for industry leadership, collaboration and advocacy, ensuring Southern Sydney remains competitive, innovative and economically resilient. For more information or to become involved, people are encouraged to visit: www.southernindustryforum.org.au/
ATTRIBUTED QUOTES
Samantha Britton, Chair, Southern Industry Forum
“When industry is strong, it creates opportunity. It enables people to build careers, supports families and strengthens communities. Our role is to ensure Southern Sydney has a clear and effective voice in shaping policy, employment and economic growth.”
Madeline Tynan, Marketing Director, Tynan Motor Group
“Australia’s automotive landscape is undergoing significant change. With 84 manufacturers expected to be operating in our market in the coming years, regulation, emissions standards and supply dynamics are reshaping the industry. The challenge is ensuring policy settings protect Australian consumers while maintaining a competitive and sustainable market.”
Quote attributed to: Dino Mezzatesta, Group CEO, Cronulla Sharks
“If we want to stimulate the economy and grow participation across sport and hospitality, we cannot operate in isolation. Consolidation and collaboration are critical. A unified voice across industries in Southern Sydney will carry far greater weight when advocating for infrastructure, policy reform and long-term investment.”
Mike Schlesinger, General Manager, Marina Bayside
“The marine industry thrives when businesses cluster together. It creates efficiency, shared expertise and a stronger customer experience. But like many trade based sectors, we face significant skills shortages. Strengthening apprenticeships and industry partnerships is essential to securing the future of our industry.”